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Advertising and Consumer Citizenship: Gender, Images and Rights (Transformations)

ADVERTISING AND CONSUMER CITIZENSHIP: GENDER, IMAGES AND RIGHTS (TRANSFORMATIONS)

by: Cronin, Anne M.
Format: Hardcover

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Description

Product description Using a variety of print advertisements, this exciting and provocative study explores how the consumer is created by advertisements in terms of: * Sex * Class * Race. It also explores the figure of the citizen and how this identity is produced by contemporary political discourses. Advertising and Consumer Citizenship will be essential reading for all those interested in the study of consumption, citizenship and gender.

Details

Product Code: 9780415223232
ISBN: 0415223237
Publisher: Routledge
Publication Date: 2001-01-05
Number of Pages: 192 pages
Languages: english
Edition: 1
Dimension: 6.34 x 0.55 x 9.49 inches
Shipping Weight: 0.93 pounds